SUCCESSFUL ETHICAL BRANDS & SUPPLIERS
Ethical fashion brands, their business models and the reasons behind their success: • From Somewhere and Junky Styling. • Video - Introduce the “recycling” and “upcycling” concept and new trend (2:02). • Pants to Poverty: Fair trade at the brand’s core.
• People Tree: Fair Trade and celebrity endorsement - Video (2:30): What makes People Tree so special? And/or Video (6:40) – A day in the Life of People Tree.
Global sourcing: best in ethical supply-chain building and main obstacles. • Successful case studies from emerging countries: Mantis Worls from Tanzania, Ani-
mana from South America, Panchachuli from India.
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